All about digital marketing
Content marketing is effective when it is targeted, relevant and curated as per customer needs. In times when we are being over communicated to, brands must move from communication to having a conversation with their audiences. Creating tailored content based…
Twitter is an incredible platform for building your personal or professional brand. It can be particularly effective if you’re looking to establish an online presence that helps promote your service or products. Nonetheless, a major factor when working with social…
As consumers we expect to be engaged by highly personalized marketing right from the start of our journey with a brand. Targeted emails, relevant product recommendations, customized video messages based on what we are looking for, when and where is…
Infographics are a combination of content, graphic design and data. With reducing attention spans and growing need to be visual it is important to grab your audience’s attention quickly and keep them coming back. Infographics are a great tool to…
In a world where we are constantly being over communicated to there is need for content that truly resonates with the consumer. With the rise in use of smartphones, an average person in the UK spends more than a day…
Graphic Interchange Formats or GIFs as they are popularly known are a really fun way to communicate, add humour and personality to your content. These looping animated videos are a versatile tool that instantly attract attention to the content they are used…
With the year coming to an end, we have seen a ton of articles on ‘trends’ for the new year. No matter which strategies are used, what platforms are explored and how it reaches your audience, the cliché stands true…
