Shruti Deshpande How to combine SEO and your marketing campaigns successfully
How to combine SEO and your marketing campaigns successfully
How to be an effective social media influencer
The global influencer marketing market size has more than doubled since 2019. In 2021, the market was valued at a record 13.8 billion U.S. dollars. On a global level, the…
Pandemic proofing your marketing
Nearly 18 months on, the pandemic has made us all gain deeper understanding of what it means to adapt. Here are ways to make sure your marketing is pandemic proof!
How to create incredible marketing for your audience?
Marketing is no longer about applying techniques within our comfort zone. It is about challenging the boundaries and applying customer insights in ways that have probably not been done before.…
Finding the audience that is right for you!
Every business deals with big questions pertaining to the end customer. Starting with who is the intended audience, where are they looking, what is their pattern of behaviour and how…
Why infographics are important to your content marketing?
Infographics are a combination of content, graphic design and data. With reducing attention spans and growing need to be visual it is important to grab your audience’s attention quickly and…
Things you need to know about TikTok and Instagram Reels as a marketer
Since the launch of Instagram Reels this August in UK, marketers are thoroughly speculating the benefits of this new kid on the block. While Instagram already has both photos and…
Change your marketing with changing times
Almost every business has been impacted by the novel coronavirus COVID-19. We don’t even know when we will be back to normal, if anyone remembers what normal was. A lot…
Tapping into the power of user generated content
In a world where we are constantly being over communicated to there is need for content that truly resonates with the consumer. With the rise in use of smartphones, an…
GIF marketing – do you use it?
Graphic Interchange Formats or GIFs as they are popularly known are a really fun way to communicate, add humour and personality to your content. These looping animated videos are a…
