Converting successfully at BOFU – strategies for bottom of funnel
Shruti Deshpande Nurturing prospects all the way to the last stage of the conversion funnel is fruitful when your prospects sign on the dotted line. Here are some proven strategies to convert…
sales
Marketing your start-up on a ridiculously low budget
Having assisted and continuing to help some of my start-up friends with their marketing, I have learnt over the years how critical it is to keep a low marketing budget…
Marketing and sales – can the bromance be happily ever after?
Sales and Marketing can share the best camaraderie or have the worst rivalry. When these two functions support one another it could result in increased revenue, with the sales team…
